Department of Business Administration
Full Name
Prof. (Dr.) Bhagwan singh

Email
bhagwan.singh@cuj.ac.in

Mobile
+91-9816481037

Address
Department of Business Administration

Researcher Id:

Google Scholar Id:
28
Journal PUBLICATIONS
0
SPONSORED PROJECTS
18
Books and Book Chapters
Awarded : 5
Ongoing : 6
DOCTORAL STUDENTS

Brief Profile

Prof. Bhagwan is Professor of Management and Ex-Dean of SMS and Ex-Head of DBA at CUJ. He joined as Professor in Department of Business Administration (DBA), School of Management Sciences (SMS), Central University of Jharkhand (CUJ), on 12thMarch 2020. He also served Finance Officer Incharge (I/c) in Central University of Jharkhand (CUJ), for 6 months during COVID Period. He gave his contribution as Chief Placement Officer (CPO) of Central University of Jharkhand (CUJ). He is also Academic Council (AC) & University Court (UC) member at CUJ. Prior to Central University of Jharkhand (CUJ), he served Central University of Himachal Pradesh (CUHP), where he was the Founder Dean, School of Commerce & Management Studies (SCMS), Central University of Himachal Pradesh (CUHP). Under this School two Departments: Himachal Pradesh Kendriya Vishwavidyalaya Business School (HPKVBS) and Department of Commerce (DoC) and One Centre “Centre for Entrepreneurship” was present. He was also Head of Department (HoD), Dept. of Marketing & Supply Chain Management (MSCM), SBMS, CUHP for two terms (6 Years).Prof. Singh was ex-officio Chairman of the School Board of the SCMS and Ex-officio members for the other departments/Centre’s within the SCMS. He was also the member of the University Court (UC), Executive Council (EC) & Academic Council (AC) of CUHP and also Coordinator of MOOCs Prakoshtha of CUHP. He is also State Student Coordinator (SSC) of Himachal Pradesh, CSI (2019-2020). He enjoyed Former Chairmanship& Vice Chairmanship, Computer Society of India (CSI), Varanasi Chapter, Region – I. He has been Guest Editor in April 2019 CSI Communication and has book reviews, papers in various Volumes of CSI Communication, to his credit. He has introduced “CRISP (RTP)” Model for Research/Thesis/Project (RTP) presentation which is flourishing and being welcomed & adopted by Central/Regional/State Universities and reputed esteemed Colleges/ Organization/ Government of India. His research interest and work areas are Marketing, advertising and Information Technology. His core thrust areas are Web-based Advertising (WBA), Green Marketing, Entrepreneurship; Mobile based Marketing (MBM), Internet Based Marketing (IBM), Drone delivery services, AI, Social Media Influencer and the like. To his audit, he has written more than 54 articles/papers in the knowledge national and international journals/magazines and edited books. He has also authored TWO books namely: “Web based Advertising: A tool of Digital & Internet Based Marketing” and “Internet Based Marketing: Trends, Issues & Challenges for Digital Marketing & Web Based Advertising.” He is an adept speaker and reflects on both academic and social issues. He has served in many confidential committees for GoI and State Government. He has been invited to Chair management sessions in seminars, conferences and as a resource person in marvel shops and in science department programs. He has organized faculty department program (FDP) as Capacity Building Program (CBPF) by ICSSR.

EDUCATION QUALIFICATION

Ph.D. :in Commerce from VBS Purvanchal University, Jaunpur, Uttar Pradesh

P.G. :MBA (1998-2000) from CSJM Kanpur University, Kanpur, U. P., Specialized in Marketing

U.G. :B. Com (1993-1996) from Allahabad University, Allahabad, U. P.

Additional Qualification :Topper of Honors in System Management [HSM] from NIIT - CEC [Computer Education Centre] Allahabad, U. P. in 1994-1996.PGDCA in 1st Division from Udai Pratap (U.P.) Autonomous College, Varanasi, Uttar Pradesh (U. P.) in 2011

COURSES TAUGHT

  • Strategic Management
  • Marketing Management
  • Basics of Computers & MIS
  • Business Environment
  • Consumer Behaviour
  • Digital Social Media & Marketing
  • Web Based Advertising
  • Mobile Based Advertising
  • Internet Based Marketing
  • Retail Management
  • Green Marketing
  • Advertising & Brand Management
  • Integrated Marketing Communication
  • Marketing Research
  • Strategic Marketing
  • E-Customer Relationship Management (CRM)
  • Entrepreneurship
  • Creativity & Brand Awareness
  • Research & Publication Ethics
  • Academic writing & Communication Skill
  • Advance topics on Strategic Marketing & Management

Additional roles/ responsibility

  1. Ex-Dean, School of Management Sciences (SMS)
  2. Ex-Head, Department of Business Administration (DBA)
  3. University Court (UC) Member, CUJ
  4. Academic Council (AC) Member, CUJ
  5. Member, School Board, School of Management Sciences (SMS), CUJ
  6. Member, Board of Studies (BoS), Dept. of Business Administration (DBA), SMS, CUJ
  7. State Student Coordinator (SSC) of Jharkhand, CSI (2020-2021)
  8. Expert in Various Country / State Level Committees for examinations, policy making, Thesis evaluation and the like Resource Person / Speaker in National Repute Workshops / Seminar / Conferences etc.
  9. Former Finance Officer (In-charge) of Central University of Jharkhand (CUJ), Ranchi
  10. Former Chief Placement Officer (CPO)

Books and Book Chapters

Books :02
  1. Singh B (2017), Web Based Advertising: A Tool of Digital & Internet Based Marketing, 1st Edition, Anamika Publisher, New Delhi.
  2. Singh B (2015), Internet Based Marketing: Trends, Issues & Challenges for Digital Marketing & Web Based Advertising, 1st Edition, Anamika Publisher, New Delhi.
Few Renowned Book Chapters:16
List Of Latest Five :
  1. Singh B (2020), NEP-2020: Challenge on Implementation, National Education Policy 2020: Reflection from Stakeholders, Pg 46, White Falcon Publishing, ISBN:
  2. Singh B (2018) et all, Prospects for Entrepreneurs in Retail Outlets in H. P, MRI Publications, ISBN: 978-93- 86142-23-8.
  3. Singh B (2016), Popular Websites helping Agriculture of India ICT Rural Development, Bharti Publications, Delhi, ISBN: 978-81- 933475-5-3.
  4. Singh B (2015), Role of Web based Advertising (WBA) in Promotion Mix: A New Area for Strategic Management, Bharti Publications, Delhi, ISBN: 978-93- 85000-48-5
  5. Singh B (2014) et all, Dimensions of Service Sector Operations and Approaches: An Assessment of Nationalized Sector Banks in India, IIT Roorkee, Dept. of Management Studies, ISBN: 978-93- 8493-502-3

AWARDS AND HONOURS

  1. Developed CRISP Model for presentation of RTP (Research/Thesis/ Project) which is appreciated / adopted by National Repute Universities.
  2. Received Best Teacher Award from Rotary Club Dharmshala, H. P. (2012)
  3. Received Best Teacher award in 2011, from the hands of Honbl’e Vice Chancellor, Mahatma Gandhi Kashi Vidyapeth State University, Varanasi organized by JDIMT, Varanasi.
  4. First Best Paper Award in Feb 2010, among almost 218 papers screened from all over the world in International Conference organized by Gardi Vidyapith University in Rajkot, Gujarat.
  5. Chaired several International & National FDP / Seminars / Workshops/ Conferences as a regular activity in top notch reputed organizations.
  6. Guided as Supervisor for a Post Doc Student Dr Sachin Kumar in the Area of Green Marketing who is now posted at NIT Hamirpur.
  7. Have More than 51 publications and have attended more than 65 International & National Conferences & Seminars. He has presented more than 60 papers in International & National Conferences & Seminars.
  8. Taken various Guest lecturers in well renowned &top-notch reputed organizations and Universities of India on IT, Web Based Advertising & Marketing.
  9. Conducted National FDP/Seminars/Workshops/Conferences as a regular activity.

Any Other Information

1. ISCA - Indian Science Congress Association (Life Member)No.L16507
2. CSI - Computer Society of India (Life Member) No.01102839.
3. ICA - Indian Commerce Association (Life Member) No.UP489.

For Curriculum Vitae